How We Raise Thousands for Animal Shelters — Live.
Jordan’s Way travels to underfunded shelters across the country and hosts high-energy live fundraising events that turn overlooked dogs into adoption stories.
Many Shelters Don’t Have Marketing. Or Money.
Across the country, smaller animal shelters struggle with limited budgets, low visibility, and overcrowding. Great dogs sit unnoticed — not because they aren’t adoptable, but because no one sees them.

THE MODEL

We Show Up
We travel directly to the shelter — often in rural or underfunded communities.

We Go Live
We broadcast live on Facebook and social platforms, telling the dogs’ stories in real time.

The Community Gives
Viewers donate live during the event, funding the shelter directly.

Dogs Get Adopted
Exposure increases adoptions — sometimes immediately.
WHY LIVE FUNDRAISING WORKS
- Real-time storytelling creates urgency
- Viewers meet the dogs live
- Donations happen in the moment
- Energy builds momentum
- Community engagement increases adoption visibility
JANUARY 2026 was an amazing Month for our
live Facebook fundraisers!
SEPTEMBER 2025 was an amazing Month for our
live Facebook fundraisers!
AUGUST 2025 was an amazing Month for our
live Facebook fundraisers!
JUNE 2025 was an amazing Month for our
live Facebook fundraisers!
APRIL/MAY 2025 was an amazing Month for our
live Facebook fundraisers!
JANUARY 2025 was an amazing Month for our
live Facebook fundraisers!
INTRODUCING THE
NEWLY CROWNED national champions!
PAW Fort Madison animal shelter
THEY RAISED $137,000 DURING OUR FUNDRAISER ON THE second TOUR!























































































































